Effective SEO optimization involves a multifaceted approach, encompassing technical aspects, content creation, keyword research, link building, and user experience optimization, all aimed at improving a website's visibility and ranking in search engine results. As you can see there are a LOT of moving parts to SEO and you can spend a fortune on optimization strategies on particular parts that may or more likely not yield a high return on your investment. With Monster Guaranteed Website Results we are experts on all areas listed below and focus on what we know works best up front and where to focus over time. Since we do over a 100% SATISFACTION GUARANTEE, there couldn’t be a bigger motivation to my staff to do the best optimization job possible as their compensation is heavily tied to client satisfaction and client retention rate. By making my staff very accountable to results when it comes to compensation it assures efficient and knowledgeable staff and for you it ensures a website that will absolutely increase your visibility online and bottom-line profits. In the end everyone we talk to could care less on whatever strategy is explained to them to optimize their website – all they want care about is whatever is being done working. Just as when you get your computer fixed or a home repair, all you want is a successful outcome and you do not necessarily need to know how and why. For those who like to know how and why, we do weekly reports that if you want to get into the weeds of what we are doing, you will be privy to all the efforts that are being done with your website which not only helps me keep my staff accountable within my company but it also lets our clients know what is being accomplished each week and the outcome weekly of the efforts.
Here's a breakdown of key SEO optimization components with a short explanation to get an idea of some of the things we will be focusing on. There are actually other things that will come into play, but this sums up the main activities that are key to optimizing a website:
A website domain name that is optimized to the most popular search phrase you will want to rank for helps immensely plus it communicates to the prospect the key selling proposition they are after. For example, a domain I have is Save Huge On Direct Mail.com versus like Coreys Print Shop. Corey means nothing to a search engine or a prospect (unless I was a famous person such as like Corey Hart) but Save Huge On Direct Mail is 100% exactly the reason a person is online looking for a printer as the number one reason people typically search is to save money.
The first great thing about us making you a 2nd website is you have now doubled your chances of getting found as we will be developing your new 2nd website independent of your current website. Your Guaranteed Website is built using a SEO Optimized Domain so you can quickly see how our site will compare to your current website after the 5 month guarantee period ends. This way you have a true side by side comparison of how effective our strategies are to where your website has landed with all the previous work and optimizations performed prior. You will receive a comprehensive report on your current site once you become a client so you can see all your current metrics and how they will compare to the metrics of the SEO Optimized Website we are building for you with a 100% Money Back Guarantee.
With our special comprehensive optimization software not only can will we research the top keywords for your industry we will track your top 10 competitors and how they are ranking for all keywords and find out what they are doing to get high in the searches and duplicate the strategies they are using. Knowing what your competitors are doing to get on page 1 is key and we have that key.
Creating high-quality, engaging, and relevant content that satisfies user intent and incorporates target keywords is also key and with our specialized software system we can see the content from your competitors that is getting them on page 1 and create even similar and better content to get you on page 1.
This is one area where many websites will have lots of issues with that Google will penalize you for. When a website is built there are a LOT of things that have to be done just right for Google to begin ranking your site over your competitors as the negatives on a website will outweigh the positives many companies spend $1000’s on niche optimization propositions. Optimizing your website to grade out 100% with Google Analytics is key before optimization begins. These elements to provide a clear and concise summary of your page's content and encouraging clicks.
With our comprehensive optimization software we will strategically link to other pages on your website to improve navigation and distribute link equity. Making navigation is always key as a prospect or client visits your website so they can navigate with a minimal use of the back button on their browser.
Optimizing images with descriptive alt text and file names to improve accessibility and search engine visibility is overlooked by a lot of web developers that will hurt SEO results. Well done alt text and even just correctly naming a image versus like Picture 12 pays huge dividends.
Using schema markup to provide search engines with context about your content, potentially leading to richer search results. Technical stuff but important and we got you covered.
Creating clean, descriptive, and keyword-rich URLs that are easy for search engines to crawl and index. That can be one of the most important low hanging fruit in getting a website huge traction is just having a very search engine friendly website name.
Obtaining high-quality backlinks from other reputable websites to signal authority and trustworthiness is one of the most labor intensive parts of SEO and we have the top specialists that are experts in link building.
Optimizing your website and Google Business Profile for local search results, targeting users in your area is a lot different then optimizing a web based business that works Nationwide (as with Monster Guaranteed Website Results) and if you do it correctly pays huge dividends. When done properly can give you advantages to franchise companies that optimized for the country versus individual markets.
Building a strong social media presence to drive traffic and engagement, indirectly boosting your SEO efforts. This part of SEO is discussed more in depth by clicking here. The original goal is to just assure you have to shelf optimization for your presence in all search engines. Social media can truly add a huge additional stream of prospect and client engagement but does take a very consistent and dedicated effort to start paying dividends.
Optimizing your website's loading speed for a better user experience and improved search engine rankings will come into play but is not near as critical as everything mentioned above. We do use the fastest servers and processors to assure you will never be penalized for your website speed and to also assure the best experienced from all the visitors we will bring to your website.
Ensuring your website is mobile-friendly and optimized for mobile devices, as mobile traffic is a significant portion of search engine searches is critical and will continue to drive website design. If your website was designed by a company not in tune with how to optimize your website for both mobile devices and a desktop can really hurt a business in so many ways starting with just not a good user experience using their phone. 10 years ago it was not near as critical to optimize for mobile phone as it is today as not optimization starts with the phone and then that easily translates into a desktop / laptop experience as well.
Creating a well-organized and easy-to-navigate website structure that search engines can easily crawl and index is also key and with our expert programmers we only use templates and site structures we know are as search engine friendly as possible.
Submitting a sitemap to search engines to help them discover and index all the important pages on your website is almost always overlooked by website development companies as most will charge you a fee, do as little work as possible to show you a website that you may like how it looks but will be built on a foundation and structure missing most all elements that are critical for your website to become a profit marketing and sales tool. Having a nice website without optimization can provide you a nice looking online brochure but with Monster Guaranteed Website Results we want your website to generate significantly more income then you will ever invest with our company.
Ensuring your website uses HTTPS for secure browsing and to improve search engine rankings continues to be more critical as many browsers will warn you from opening any non-secured website as a potential threat to your computer or device.
Ensuring that search engine crawlers can access and index all pages of your website is a very tricky skill and without very sophisticated software that know and track how crawlers work make this task impossible for a business who does not have a full time skilled website developer on staff.
Monitoring your website's performance in search engine results and using data to inform your SEO strategy is rarely done by a company with a website or even the company they hire to build and optimize their website.